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Celebrating the Best of South Central Tennessee: Meet Our 2024 Experience Award Winners

In our first year of the Experience Awards, we weren’t quite sure what to expect. What we got was an outpouring of excitement, support, and community pride. These awards were created to highlight the local businesses, people, places, and events that make South Central Tennessee such a meaningful place to live and visit. And the response reminded us just how many stories deserve to be told.


From well-loved destinations to small-town staples and standouts in service and hospitality, each of this year’s winners represents the spirit of our region in a different way. We’ve truly enjoyed getting to recognize them. As an extra bonus, each winner was also nominated for the Tennessee Hospitality and Tourism Association’s Purple Iris Awards, which will take place in September at the Governor’s Conference.


We’re proud to share the full list of 2024 Experience Award winners:


Attraction/Destination Experience of the Year
 Jack Daniel Distillery
Dining Experience of the Year
 Glass Hollow Table & Tavern
Lodging Experience of the Year
 The Silos at Promise Manor
Community Event or Festival
 Webb Craft Fair
Food Event or Festival
 High on the Hog Festival
Shopping Experience of the Year
 Paper and Thread
Live Music Event or Festival
 Bonnaroo Music & Arts Festival
Performing Arts Event or Festival
 Fabulous 50s in Fayetteville
Songwriter’s Event or Festival
 Bell Buckle Songwriter’s Festival
Best BBQ
 Shaffer Farms Meat Market & Texas BBQ
Best Beer
 Common John Brewing Company
Best Burger
 Jiffy Burger
Best Catfish
 Lirette’s Cajun Kitchen & Seafood
Sweets & Treats
 Waters Edge Chocolates
Winery of the Year
 Beans Creek Winery
Coffee Shop of the Year
 Bell Buckle Coffee Shop & Book Swap
Distillery of the Year
 Jack Daniel’s Distillery
Music Venue of the Year
 Venue 220
Specialty, Conference, or Convention Center
 Manchester Coffee County Conference Center
Theatre or Performance Center
 Tullahoma South Jackson Performing Arts
DMO of the Year
 Lawrence County Chamber
Community Service Award
 Grecian Family Restaurant and Bakery
Rising Star Award
 Ricky Tipps, Winchester Downtown
Attraction/Destination/Service Staff Member of the Year
 Oslin Gulick, Manchester Conference Center
Dining Staff Member of the Year
 Alex Georgalos, Grecian Family Restaurant & Bakery
Lodging Staff Member of the Year
 Stephanie Keller, Holiday Inn Express – Tullahoma
Shopping Staff Member of the Year
 Florence Hull, Clayton’s Shoe Store

We want to thank everyone who took the time to nominate and vote, and especially the businesses and individuals who bring such value and heart to our region. It was a joy to celebrate you this year, and we can’t wait to do it again.


Here's to honoring the people and places that make South Central Tennessee a place worth experiencing!


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South Central Tennessee Tourism Association

PO Box 8152 Lynchburg, Tennessee 37352

Official website of the South Central Tennessee Tourism Association, an Equal Opportunity Organization

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