Why Become a Member?
Becoming a member of the South Central Tennessee Tourism Association (SCTTA) offers businesses unparalleled opportunities to grow and thrive within one of Tennessee’s largest and most dynamic industries. By aligning with the award-winning Experience Tennessee brand, businesses gain access to innovative marketing campaigns, exclusive promotional programs like the “Field Notes” Itinerary Guide, Travel Pass Newsletter, and a vast audience of travelers, influencers, and media outlets.
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Members also join a robust network of tourism industry professionals, fostering collaboration, knowledge sharing, and strategic partnerships that can elevate their business to new heights. Additionally, SCTTA equips businesses with valuable visitor data and insights, enabling them to make informed decisions that cater to a broader audience beyond local traffic. By understanding the behaviors and preferences of travelers, businesses can refine their strategies to capture the attention of tourists, resulting in increased revenue and sustained growth. SCTTA also provides annual networking opportunities and participation in regional initiatives that spotlight local attractions and experiences.
SCTTA Associate Membership
This membership is your foot in the door of Tennessee’s tourism industry. It’s designed for restaurants, inns, airbnbs, short term rentals, local attractions, museums, unique retail stores, entertainment venues, outdoor activities, or any business wanting to learn more about what it means to market to tourists.
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Benefits of the membership:
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Enhanced Listing Page on ExperienceTN.com
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Hero Image, Logo, Description, Website Link, Social Media Links, Photo Gallery (6 Photos), Hours Listing, Booking/Menu Link
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Listings on TNVacation.com and TRVA Geotourism Page (National Geographic)
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Listed as “Featured Place” on ExperienceTN.com
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Partner Listing can be used as a basic website if you don’t have one already​
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Invites to Quarterly Networking Events
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Listed in "Field Notes" Itinerary Guide
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Monthly Blog Submissions
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Discount Ad Buys ​
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More likely to be mentioned in Social Media Posts & Itineraries
SCTTA PR & Media Team
Benefits & Tools
What we do continually
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Welcome Center Staff Shirt Program. Our team will wear your brand at the Welcome Center (excluding spirits brands)
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Brochure or Rack Card placement at Whiskey Trailhead/regional welcome center
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Ad in the Experience TN "Field Notes" Itinerary Guide & Ad in the digital version
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Listed as a “Featured Place” on ExperienceTN.com
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SCTTA prepares a monthly media pitch for the region to the state of Tennessee’s Department of Tourist Development. Partners receive preference on each of these calls.
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Each year we develop several media and FAM tours both exclusively through SCTTA and with partnering organizations like TDTD, Nashville’s Big Back Yard, TN Whiskey Trail, and others. Itineraries for these programs are built around partners first.
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The SCTTA PR and Media team is always working on media pitches from Tennessee Crossroads and Nashville and Huntsville TV to major magazines like Southern Living and award-winning podcasts and radio shows like Steel Magnolias. Partners are always our primary focus on these pitches.
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Experience Tennessee social media and marketing campaigns are built around partners first
What we do once a year
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One Annual Business Profile Article on ExperienceTN.com
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One Annual Onboarding/Strategy Session
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One Annual Hey Y’all Visit
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Virtual Brochure Rack Poster Install at your business.
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Invite to Regional Tourism Stakeholders Socials
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Listed in all appropriate Experience TN print media, digital assets, and experience pages.
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Update ExperienceTN.com Partner Pages
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Update to Tennessee River Valley Geo Tourism Page.
What you'll do
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Submit up to two blogs per month for ExperienceTN.com; these may also be picked up for our socials or partner socials
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Submit Welcome Center Info Sheets. These are then given to each of our Welcome Center staff members to help train them on the message you want relayed
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Utilize Experience TN content library, which includes professional photography and video assets
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Complete 3-Star Tourism Certification
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Submit promotional business videos (30 seconds or under) to be featured on Video Board at the Regional Welcome Center
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Stay up to date by reading our Monthly Partner Newsletter